Episode 211: Heath Armstrong


A former blue collar construction worker in debt, everything changed for Heath Armstrong when he interviewed creative entrepreneurs on habits that made them successful. He quit his job, sold everything, and created a successful online business.

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Heath Armstrong is a creative writer and the co-founder of Rage Create. He is the author of The Sweet-Ass Journal to Develop Your Happiness Muscle in 100 Days, The Sweet-Ass Journal to Optimize Your Diabetic Lifestyle in100 Days, and Sweet-Ass Affirmations: Motivation for Your Creative Maniac Mind.

In under 4 years, he interviewed 100+ creative entrepreneurs around the world on habits that made them successful, quit his job, sold all of his belongings, and created an e-commerce business that has generated more than $2 million in sales to date. He is also the host of The Never Stop Peaking Podcast.

Heath Armstrong shares about impact on the Work Alchemy podcast today!Click To Tweet

3 Key Points

  1. Write the way you talk.
  2. You don’t have to go into a commitment being perfect.
  3. Align your intention with your attention to maximize impact.

Quote

“You cannot become your highest self… by being what you’ve always been and doing what you’ve always done.”

What We Talked About

In this episode, you’ll learn:

  • 01:21 – What is the impact of your current work?
  • 03:58 – What is the value of nontraditional marketing language?
  • 07:00 – How do you reconcile mixing aggressive words with sweet ones?
  • 09:20 – On Heath’s journey to founding Rage Create
  • 16:15 – What did you take away from your conversations with entrepreneurs when you were in debt, before you became successful?
  • 19:16 – On becoming your highest self
  • 20:39 – On the upsides and downsides of swift action
  • 22:00 – An overview of Heath’s core values and mantra
  • 25:42 – On structures of thought that lead to action
  • 27:58 – Are you still working with NGOs in Uganda?
  • 32:35 – How do you make it work with your business partner Jason Burwick?
  • 35:10 – What is your role in the future of your business?

Actionable Tips

  1. Give others the comfort and support they need to find their own impact.
  2. Write down two things to prioritize daily that will help you reach your short-term goals.
  3. Stop trying to “figure it out.” Let awareness of your surroundings bring you realizations.

Resources Mentioned

Resources for Your Business

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Ursula Jorch, Host of The Impact Interviews

Ursula Jorch is a business coach, speaker, and podcaster who shows women leaders how to turn their businesses into profitable agents for lasting change, global impact, and a force for good in the world.

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