Posts by Ursula Jorch
How to Be Authentically You in Your Business
“I could never be myself,” said one of my clients – let’s call her Andrea. She was talking about her work as a corporate employee. The job description that defined who Andrea was at work felt confining, “like a straitjacket”. When my clients describe their jobs that way, I always think of a box, with…
Read MoreIs Busywork Killing Your Business?
How often have you gotten to the end of your day and thought, I have no idea what I accomplished today. I worked hard all day, but have little to show for it. We’ve all done it, me included. That’s the power of busywork. You work all day, and nothing significant moves. If you let…
Read MoreBut I Hate Marketing!
Silence at the other end of the line. I waited, opening a space. I had just said to my coaching client, let’s call her Denise: we need to work on developing a marketing plan of action. Relying on business trickling in isn’t working, right? It’s time to focus on how you can sustain your marketing,…
Read MoreThink About It!
Everyone needs some space in their business for thinking. If you’re always on the move, completing one task after another, strategy suffers and you can lose your direction. Take some time out to just think. Use this time to review projects and reflect on what went well and what didn’t. Or think about opportunities that…
Read MoreHow to Write a Great Bio
Your bio may be your one chance to make a great impression. Often, the only thing that makes people read further on your website or in social media platforms is your bio. It’s an opportunity for prospective clients to connect with who you are. You’re awesome, and what you do is valuable, so let people…
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