Posts by Ursula Jorch
If You’re Not Here, Where Are You?
“Why isn’t this working?”, said my client Kendall. “I should have more customers by now. When [insert name of a leader in her field] started, it wasn’t this slow.” Kendall had been working on building a new business online when we started working together. She had lots of business experience, having had a service business…
Read MoreHow to Reach Out to a Bigger Audience
Creating a platform to reach out to your audience takes time and effort. Your website, a blog, gift content – all play a role in creating your brand and establishing you as the go-to person for your area of expertise. And you can do it! But you can also leverage other platforms to accomplish the…
Read MoreWhy Failure Is Only the Beginning
Ugh. Failure. A nasty word. At least, we associate it with all kinds of negative things. It didn’t work. I did the wrong thing. It’ll never work. The end. We tend to get all stoppered up when something doesn’t work. It slows our momentum. It feels bad. It feels final. Failure happens. If you’re in…
Read MoreThe ROI of Success
ROI, return on investment is an important matter to consider when you’re making choices about how you spend time and energy in your business. If you choose to spend that energy on something with little or no return, then your energy is wasted. Your energy as an entrepreneur is one of your most precious assets.…
Read More3 Powerful Ways to Leverage Your Connections
One of the most important strategies you can use to build your business is leverage. What do I mean by leverage? Simply put, it’s making use of the resources you already have available. It’s a way to amp up what you’ve already got, bring it into the light. Every time you use leverage, it lets…
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